Ömer Faruk Kolip

Mecmua

A weekly letter, every Sunday at 13:00 Istanbul time. The week in social media, AI, digital advertising and technology: what happened, why it matters and what to watch next. Every fact is linked to its source.

  1. Issue 6November 2 – 8, 2026Being seen no longer means getting paid, and someone else keeps the scoreZiff Davis lost 37% of its Google traffic in a year, and Turkey's competition authority is probing Google's AI answers. At ChatGPT, Meta, Amazon and YouTube, the platform keeps the count.
  2. Issue 5October 26 – November 1, 2026As search traffic thins, everyone is resetting their doors and their countersReddit moves behind a login and Google takes AI Mode ads to ten more countries. Meta's Pixel starts counting more on November 12, and Siri learns Turkish by year's end.
  3. Issue 4October 19 – 25, 2026Defaults are deciding for you, and the bill comes to youMeta makes advertisers liable for its AI ad edits, and Google makes PMax image extraction the default. WhatsApp marketing messages move to a new API, and Turkey's Hopi launches Hopi Ads.
  4. Issue 3October 12 – 18, 2026The agents reach the shop doorShopify and Google opened the door. Amazon and the banks shut it. Facebook let users talk to its algorithm, and Meta pulled a contract clause within two days.
  5. Issue 2October 5 – 11, 2026Ads move into the conversation, and Turkey takes teens out of the feedChatGPT prepares image ads, Meta tests checkout inside chat, and most big-brand searches on Google now open with an AI summary. Turkey, meanwhile, closes social media to under-15s.
  6. Issue 1September 28 – October 4, 2026AI stops answering and starts taking on workIn the same week, OpenAI, Google and Meta all walked on stage with the same word: agent. Instagram, meanwhile, started telling creators what to post.